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Kiyo Beauty
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Kiyo Beauty
Innersense

Shield Your Style

Your invisible armour against humidity, heat and pollution, designed to preserve natural texture with weightless definition and effortless movement.

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Eqqualberry

K-Beauty's Quiet Achiever

Not built on harsh actives or fleeting trends, but on formulas that let skin thrive. From the cult-favourite Swimming Pool Toner to next-generation serums, Eqqualberry is redefining what radiant skin can look and feel like.

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Kitsch

Sea, Sun & Scents

Cherry sunsets, gelato stops and salty skin. Discover hair and body mists inspired by the sweetest moments of summer, made to be worn on repeat.

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Sale Items

Sale Items

Bounce Curl hair care products including a bottle, a jar, and a pink brush on a pink background.

Bundles

Best Sellers

Best Sellers

New Arrivals

New Arrivals

Skincare

Skincare

Woman with curly hair and pink makeup smiling against a beige background

Haircare

Make Up

Make Up

Tanning

Tanning

Sunscreens

Sunscreens

Nails

Nails

Brushes

Brushes

Gift Sets

Gift Sets

Fragrance

Perfumes

Kiyo Beauty
Curly hair The Summer Defence Edit

Hydrate, define and protect your curls through heat, humidity, beach days and beyond.
Kiyo Beauty
Skin Care Your SPF Era Starts Here

Discover lightweight SPFs that sit beautifully under makeup, feel good on skin, and help keep your summer glow protected every single day.
Kiyo Beauty
Travel Glow Essentials For Every Escape

Travel-ready beauty essentials for weekends away, long-haul flights, beach bags and every sun-soaked plan in between.

Featured Brands

Meet the brands behind your favourite beauty routines. Explore bestselling names, rising stars, and expert-approved collections all in one place.

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The Doux

The Doux

Innersense clean hair products for thick or fine hair

Innersense

Olaplex

Olaplex

Kitsch

Kitsch

Bounce Curl

Bounce Curl

Alfaparf Milano

Alfaparf Milano

Umberto Giannini

Umberto Giannini

New & Now

K18 Future IQ Biomimetic Hair Longevity Serum 90ml scalp treatment for hair shedding, early greying and scalp ageing.
new

K18

K18 Future IQ Biomimetic Hair Longevity Serum 90ml

£100.00
£1,111.11 l
Olaplex No.7 Shine Serum Oil Mist 80ml lightweight bi-phase hair serum with patented Bond Building Technology for shine, hydration and heat protection.
new

Olaplex

Olaplex º7 Shine Serum Oil Mist 80ml

£29.99 £36.00
bask & lather hydrating mist 236ml in a white spray bottle, formulated to detangle hair, refresh curls, protect styles, and help soothe an itchy scalp. displayed on a clean white background.

Bask & Lather

Bask & Lather Hydrating Hair Mist 8oz

£11.99
bask & lather replenish conditioner 236ml in a white pump bottle, formulated to hydrate, moisturize, and replenish dry hair while helping improve softness, manageability, and overall hair health. displayed on a clean white background.

Bask & Lather

Bask & Lather Replenish Conditioner 8oz

£13.99
bask & lather scalp stimulator hair growth oil 59ml in an amber applicator bottle, formulated with rosemary and botanical oils to nourish the scalp, support a healthy scalp barrier, and help promote stronger, healthier-looking hair. displayed on a clean white background.

Bask & Lather

Bask & Lather Scalp Stimulator Hair Growth Oil 2oz

£18.99
bask & lather stimulating scalp & hair balm 177ml in a nourishing balm jar, formulated with botanical oils and butters to moisturize the scalp, seal in hydration, and help support stronger, healthier-looking hair. displayed on a clean white background.

Bask & Lather

Bask & Lather Stimulating Scalp & Hair Balm 6oz

£17.99
bask & lather strengthen shampoo 236ml in a white bottle with a gold cap, formulated to deeply cleanse, strengthen, and moisturize hair with a sulfate-free formula that helps leave hair feeling soft, healthy, and refreshed. displayed on a clean white background.

Bask & Lather

Bask & Lather Strengthen Hair Shampoo 8oz

£13.99
the doux the clips soft-touch sectioning clips set featuring six mint green sectioning clips in a black presentation box. designed to securely section hair during styling, cutting, colouring, and treatments while providing a comfortable, non-slip grip for all hair types.

The Doux

The Doux School Premium Hair Clips

£8.99
Kitsch Warm Sugar Hair Perfume - Mini 20ml
new

Kitsch

Kitsch Warm Sugar Hair Perfume - Mini 20ml

£9.00
£0.45 ml
Kitsch Amber Shores Hair Perfume - Mini 20ml
new

Kitsch

Kitsch Amber Shores Hair Perfume - Mini 20ml

£9.00
£0.45 ml

Trending This Week

Spotted on your feed. Added to everyone's basket. Discover what's worth the hype before it's gone.

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The Doux BLOCK PARTY Anti-Humidity Defining Gel 16oz

The Doux

The Doux BLOCK PARTY Anti-Humidity Defining Gel 16oz

£19.99
Bounce Curl Detangle Define EdgeLift Brush - Shortbread with clear silicone bristles, shown from a side profile against a white background with a soft shadow.

Bounce Curl

Bounce Curl Detangle Define EdgeLift Brush - Shortbread

£14.99 £16.99
Kinky Curly Knot Today

Kinky-Curly

Kinky-Curly Knot Today Leave-In Conditioner 8oz

£14.99
African Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 12oz

African Pride

African Pride Moisture Miracle Aloe & Coconut Water Pre-Shampoo 12oz

£5.99
Kitsch Set & Flow Heatless Curling Headband - Chocolate Brown

Kitsch

Kitsch Set & Flow Heatless Curling Headband - Chocolate Brown

£18.00
EOS Shea Better 24H Moisture Body Lotion Vanilla Cashmere 473ml with pump

eos

EOS Shea Better 24H Moisture Body Lotion Vanilla Cashmere 473ml

£13.99
EOS Shea Better Cashmere Body Wash Vanilla Cashmere 473ml

eos

EOS Shea Better Cashmere Body Wash Vanilla Cashmere 473ml

£15.99
Bounce curl -slick-dense_Turquoise hairbrush with 'Bounce & Curl' branding on a white background

Bounce Curl

Bounce Curl Slick-Dense Define EdgeLift

£24.00
A plastic bottle with a pump dispenser labeled 'Uncle Funky’s Daughter Curly Magic Curl Stimulator', primarily in dark colors with decorative yellow and white text.

Uncle Funky's Daughter

Uncle Funky's Daughter Curly Magic Curl Stimulator

From £24.99 £26.99
£46.97 l
Design Essentials Classic Honey Creme Moisture Retention Shampoo

Design Essentials

Design Essentials Classic Honey Creme Moisture Retention Shampoo

From £14.99
Osmo Wonder 10 Leave-in Treatment

Osmo

Osmo Wonder 10 Leave-in Treatment

From £2.99
Jar of Doux Stay Ready sculpting wax on a white background

The Doux

The Doux STAY READY Sculpting Wax 4oz

£18.99

K-Beauty Edit

Your front-row seat to what's new and what's next in K-Beauty

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AXIS-Y Dark Spot Correcting Glow Serum 50ml

AXIS-Y

AXIS-Y Dark Spot Correcting Glow Serum 50ml

£12.99 £19.00
Beauty of Joseon Relief Sun Rice + Probiotics SPF50+ 50ml

Beauty Of Joseon

Beauty of Joseon Relief Sun Rice + Probiotics SPF50+ 50ml

£13.99 £16.00
Celimax Retinal Shot Tightening Booster
new

Celimax

Celimax Retinal Shot Tightening Booster 15ml

£19.00 £22.00
£1.27 ml
Dr. Althea Aqua Marine Jelly Mist 100ml
new

Dr. Althea

Dr. Althea Aqua Marine Jelly Mist 100ml

£14.99
Dr. Althea 345 Relief Cream 50ml

Dr. Althea

Dr. Althea 345 Relief Cream 50ml

£18.99
Pink collagen gel mask packaging with Medicube branding on a white background

Medicube

Medicube PDRN Pink Collagen Gel Mask - 1pc

£4.99
Torriden Cellmazing Firming Eye Cream 30ml
new

Torriden

Torriden Cellmazing Firming Eye Cream 30ml

£17.99 £21.00
Anua Niacinamide 10% + TXA 4% Dark Spot Correcting Serum 30ml

Anua

Anua Niacinamide 10% + TXA 4% Dark Spot Correcting Serum 30ml

£20.00
Kiyo Beauty
Trepadora Gojiberry Mint Reviving Hair Rinse

Trepadora

Trepadora Gojiberry Mint Reviving Hair Rinse

From £1.50
Kiyo Beauty
Curl Bites Mega Definition Strong Hold Gel 200ml

Curl Bites

Curl Bites Mega Definition Strong Hold Gel 200ml

£20.00

Loved by You

“Absolutely love this shampoo! A little goes a long way and my hair feels so good after using it! I'll definitely be buying it again.”

Carol VN

★★★★★

“I am a new fan! Tried for the first time today along with the scrunch gel and my curls are amazing Brilliant cast to scrunch leaving me with very curly bouncy soft curls I absolutely love it”

Pauline Richford

★★★★
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Welcome to Kiyo Beauty,

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Beauty is personal. Every routine tells a different story, and every discovery shapes the next. For over 20 years, we've helped customers explore, experiment and find products that become part of their everyday. Wherever your journey takes you, we're glad you're here.

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hot iron to control frizzy curly hair
frizz

How to Control Frizz in Curly Hair: Products & Tips

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clarifying

How Often Should Curly Hair Be Washed?

glass hair mirror shine effect on brown straight hair
glass hair

The Glass Hair Secret: How to Get Mirror Shine Without Damaging Your Hair

Kiyo Beauty

Kiyo Beauty

Kiyo Beauty® is an independent, family-owned beauty retailer specialising in textured haircare and curated skincare, body care and self-care essentials, helping customers care for their waves, curls, coils and everyday beauty rituals since 2004.

Why Shop With Us

✓ Trusted since 2004
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